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Champions are celebrities, opinion leaders and real people like you who care enough about the future of our planet to use their spheres of influence to help the UN tackle wildlife crime. Together, our individual actions can have exponential impact! Please join us and become a Wild for Life Champion today.

Featured Champion

Brazilian Supermodel. UN Environment Goodwill Ambassador.
It breaks my heart that with all our knowledge and power we are still facing the possibility of extinction of so many plants, land and sea creatures at the hands of man. Knowledge is power and now is the time to end all illegal wildlife trade before the choice is no longer in our hands. I give my name to change the game for sea turtles.

Featured Champion

American Actor and Activist.
The ocean is often misunderstood because it is a place of mystery, a place relatively undiscovered; for many of us, disconnected to our practical lives and everyday experiences. But it is a place that we can't live without, not just for joy and inspiration but for our own human- well being. Fish feed 4.3 billion people on the globe and 50% of our planet's oxygen is ocean generated--every 2nd breathe we take. And we are still discovering deep sea species that we never knew existed. Imagine we have reached the moon but we have not reached the depths of the seas…so it is imperative to cherish and protect them. Today, I give my name to change the game for the elusive sawfish. Please join me and go wild for life by choosing your own kindred species!

Featured Champion

Lebanese Artist. UN Environment Goodwill Ambassador.
Elephants, rhinos and tigers are some of the best-known victims of the Illegal trade – killed by the thousands for their ivory, horn, skin, bones. But it also threatens many other species that you might not even have heard of, like helmeted hornbills, which are used for ivory substitutes. We don't need these products, let's enjoy these animals alive.

Featured Champion

Chinese Actress. UN Environment Goodwill Ambassador.
The essence of our traditional culture lies in a belief of peaceful co-existence between humanity and nature. We must accept that we are contributing to the demise of this culture through our lifestyle choices. We don't need products that destroy species. We can find substitutes that are as beautiful and make a powerful statement about being an informed global citizen.

Featured Champion

Brazilian Supermodel. UN Environment Goodwill Ambassador.
It breaks my heart that with all our knowledge and power we are still facing the possibility of extinction of so many plants, land and sea creatures at the hands of man. Knowledge is power and now is the time to end all illegal wildlife trade before the choice is no longer in our hands. I give my name to change the game for sea turtles.

Featured Champion

Bollywood Actress. UN Campaign Leader.
We should not be using illegal wildlife products for false remedies, entertainment, fashion, status or investment. It's time to pay attention to our choices and make informed, smart decisions that don't threaten species great or small.

Featured Champion

Mexican Actor, Director, and Producer.
It is unbelievable that there are people who hunt Jaguars for their fur or for "sports". From poaching and the loss of habitat, the population of the Jaguar has declined alarmingly, making us both witnesses and accomplices of its extinction. I want to do everything in my power to stop this from happening and to guarantee the life of the Jaguar, as well as of the plants and animals that depend on the Jaguar´s survival. The Jaguar is a beautiful animal, free and indomitable, a spiritual symbol of the human being. I support the “Wild for Life” campaign to save the Jaguar and all other species in danger of extinction.

Featured Champion

American Actor and Activist
The largest parrot in the world is an endangered species called the Hyacinth Macaw. It lives in tropical jungles in South America and supports important forest ecosystems by dispersing seeds and nuts for other herbivores to eat. But this vibrant and intelligent bird needs our help! It is captured illegally for the pet trade and killed for its feathers, which is pushing it to extinction. For World Wildlife Day, which is about listening to young voices, I am giving my name to change the game for the Hyacinth Macaw. You can help me by going Wild for Life and raising your voice to educate more people about this issue!

Featured Champion

Australian Actor and Architect
The adorable sun bear, called beruang madu (honey bears) in Indonesia, desperately needs our help! The smallest bear in the world, named for the golden patch of fur on its chest that resembles the rising sun, lives only in south-east Asia, but habitat loss and poachers are threatening their survival. Criminals are killing these precious creatures to sell their bile for traditional medicine, in a very cruel extraction process, and snatching their cubs to be sold as pets. It is heartbreaking, but join me to do something about it. Today, I am giving my name to change the game for the sun bear. Use your own sphere of influence to encourage people get better informed and to say no to products that threaten species!

Featured Champion

Indonesian Supermodel. Ambassador, UN Environment Great Apes Survival Partnership.
Imagine a world without the beauty and magic of nature. It is our greatest source of inspiration and life is just richer knowing that we accompany this planet with an array of ancient and amazing species. I don't want to tell my children that we had the chance to save them but didn't due to either inaction or human greed.

Featured Champion

American Actor. UN Environment Goodwill Ambassador.
Too many people wanting more. Too few natural resources to keep up. It is clear to me that a radical global shift needs to occur and it will take every one of us to be informed and make smarter choices that don't max out our planet. I have faith in our youth to be better informed to turn this tide, but they need our help.

Featured Champion

Former Prime Minister of Australia

Featured Champion

Vietnamese Performer. Idols Judge. UN Champion.
When it comes to rhino horn, the solution is simple: don’t be fooled by those who falsely claim that rhino horn can cure serious ailments and hangovers. Ultimately, when it comes to health, there is as much sense in biting your own fingernails as there is in buying rhino horn since they are made of the same thing. Let's get informed and make smart choices!

Featured Champion

American Actress. UN Champion.
If we don't start acknowledging our correct position as nothing more than a part of the planet as opposed to this perception that we're superior, then we won't have it much longer. We are all part of one great system for which trees are our lungs. Choosing wood products that are sustainably sourced is not that hard, but can make a huge difference.

Featured Champion

African 4 time Footballer of the Year. UN Environment Goodwill Ambassador.
Elephants are honoured in my home country, Côte d'Ivoire. It’s our national animal and the name of our national football team. Demand for ivory is causing the killing of this species in the hundreds of thousands. I prefer my elephants alive and magnificent. To see one in the wild is to be awed. Let's stop this now, together.

Featured Champion

Vietnamese Boy Band. Champions for Thu Minh
365 Da Band

Featured Champion

American Actress, Model and Television Presenter. Champion for Gisele Bünchden.

Featured Champion

British Primatologist, Ethologist, Anthropologist, and UN Messenger of Peace.
I have lived my entire life with great apes. They are curious, caring, smart, and often more entertaining than human friends. So like us that I often felt I was looking in a mirror. It is our obligation to care for these close relatives of man, not to allow them to end up living lonely lives in zoos, as illegal pets or as parts to decorate our homes.

Featured Champion

Chinese Superstar Pianist and UN Messenger of Peace

Featured Champion

Czech Miss Earth 2013. News Presenter. Model.

Featured Champion

American Actor and Producer

Featured Champion

Spanish Grand Prix Motorcycle Road Racer and three-time MotoGP World Champion.

Featured Champion

American Actress and Journalist. Champion for Gisele Bündchen

Featured Champion

Spanish Singer

Featured Champion

Brazilian Football Player. Champion for Gisele Bündchen
Football unites us all in a common goal. Winning as part of a team. We need to think of ourselves as global citizens, one great team that can win against the greed and ignorance that is allowing wildlife crime to flourish. Being a global citizen means understanding how our personal choices can cause a ripple effect around the world--for good and bad.

Featured Champion

Namibian Model. Champion for Gisele Bünchden

Featured Champion

An Angry Bird!

Featured Champion

Champion for Thu Minh
Thich an Pho

Featured Champion

Vietnamese Actress and Model. Champion for Thu Minh
Vu Pham Diem My

Featured Champion

Chinese Actor. Champion for Li Bing Bing
I bet you may never have heard of the funny-looking pangolin? It is becoming famous now for its status as the most illegally trafficked mammal in the world, used for its meat and scales. The illegal poaching of animals around the world is no laughing matter. Let’s learn where our products come from and what negative impacts our purchasing decisions can have.

Featured Champion

Olympic Badminton Gold Medalist. Champion for Li Bingbing.
We don’t always realize how much personal power each of us has to influence those around us as long as we have the will to work hard, take action and lead by example. Let’s each go for gold by acting as environmental custodians to make the future healthy and in harmony for people and the planet.

Featured Champion

Chinese Singer. Campaign Champion for Li Bingbing
Who doesn’t love elephants? Did you know they used to roam across China? Did you know that demand for ivory is causing them to disappear from Africa? Wearing or gifting ivory isn’t cool or fashionable. Let’s be the generation to say we stopped the poaching of all endangered species because we got informed and made smart choices!

Featured Champion

Chinese Investor. Champion for Li Bing Bing.
We have a responsibility to be in harmony with nature. We can’t take more than what the planet can produce, but we are. This will have devastating impacts if we don’t ‘change our ways, today. My generation has made mistakes by not paying more attention. Young people can change this by raising their voices through social media and by influencing peers and parents.

Featured Champion

Chinese Volleyball Player and Olympic Champion. Campaign Champion for Li Bingbing

Featured Champion

President and CEO of Trends Media Group. Champion for Li Bing Bing
At the heart of illegal trade in wildlife is too much demand for endangered wildlife products used for cuisine, fashion, gift-giving and investment. Let’s set new trends that don’t threaten our planet’s weird and wonderful species.

Featured Champion

Thai Actress and Singer

Featured Champion

Wildlife Veterinarian.

Featured Champion

Thai Actor and Singer.

Featured Champion

Marine Biologist